The Protein Community Exclusive Offer

Launching a
balanced/hybrid product?

85% of new food products fail within the first 2 years.
Don't let yours be one of them.
Validate with real consumers in their own homes before you go to market.

Request a Quote

3 Steps for your Successful Product Launch

Vox AI Interviews

AI-powered consumer interviews capturing beliefs, expectations, and purchase drivers

Domus In-Home Tests

Video-captured home usage revealing insights on taste, packaging, labeling, usage occasions, preparation, and storage

Access to Eatpol Studio

Our AI platform to analyze findings and generate actionable recommendations for product improvement

What You'll Receive

Private, Company-Specific Insights

Understand how your product actually performs in real-life settings

Expectation vs. Experience Analysis

See the gaps between what consumers expect and what they actually experience

Actionable Recommendations

Clear guidance for R&D, Marketing, and Product teams on what to adjust before launch

Real-Life Behavior Insights

Discover how people actually prepare, cook, and consume your product at home

Explore Results with the Insights Agent

Use Eatpol Studio to go beyond static reports. Our AI-powered Insights Agent lets you interactively explore your study results, grounded in your own data and relevant category context.

What should we change before launch?

What is still uncertain before scaling?

How does our product compare to expectations?

Why This Pilot?

In-home testing has traditionally meant high costs and slow timelines. This pilot is designed as a low-friction entry point for teams who want to see if real-world consumer validation can fit into their product development and innovation processes.

Launching a balanced/hybrid product?