Launch products people love

Why most product launches fail

The old way is broken. Products are tested in sensory booths—sterile, artificial settings that ignore real life.

In these booths, testers aren't cooking dinner for their family; they are "evaluating." They give rational feedback, take their payment, and leave.

Real food choices happen in chaos, in kitchens, with emotions. If you aren't testing there, you aren't really testing.

The Old Way
Sterile Sensory Booth

Our Method

Track the in-home full consumer journey

Preparation

Capture how consumers prepare your product at home

Cooking

Track cooking methods and techniques in real kitchens

Eating

Analyze emotions, consumption patterns, and food preferences

Storage

Understand how consumers store and preserve products

Insights for your
successful product launch

Free Assessment Test

Your 3‑step plan to certainty

Understand the 'Why'

We analyze purchase drivers at the point of sale. Why did they pick you off the shelf? What do they think about your brand?

Test in Real Homes

Participants record their full experience. Our AI analyzes voice, expression, and context to reveal friction points traditional surveys miss.

Get prioritized fixes fast

Receive clear insights and recommendations in 7 business days. Iterate 10x faster than competitors using old methods. Launch with confidence.

Avoid costly misfires

Find issues before you invest. Replace opinion and assumption with consumer behavior evidence. Launch products people love.

Free Assessment Test

From losing market shares
to brand loyalty.

85%

of product launches fail within 2 years.

Why risk your launch budget on feedback that doesn't reflect reality? At Eatpol, we don't just give you data; we bring real consumer feedback from your target customer's kitchen directly to your dashboard.

Stop gambling. Iterate based on actual behavior, refine your product, and secure your spot in the 15% that succeed.

Test
Iterate
Launch
Love

How success looks like

Speed & Quality

Faster decisions

Cut time‑to‑decision with clear behavioral evidence.

Purchase Intent

Higher conversion

Identify tweaks that lift purchase intent. Sharpen your message to the customer.

Risk Reduction

Fewer surprises

Reveal product issues and usage errors before they reach stores.

FAQs

How is privacy handled?

Faces are auto‑masked in videos; we store de‑identified signals only and comply with GDPR. A Data Processing Agreement (DPA) is available on request.

Do we need special hardware?

No—testers use their own phones. We provide simple setup guidance inside the app.

How fast are results?

Typical studies deliver a report within 7-10 days after the last test is performed. Timelines depend on audience and logistics.

Can we compare against competitors?

Yes—include one or multiple competitor SKUs. We report relative performance and key drivers.

What if samples require cooking?

We capture preparation steps to connect outcomes with real‑world usage and identify friction.

Privacy & Ethics

Your trust is our foundation. We handle data with the highest standards of privacy, security, and transparency.

Lawful basis

Consent‑based data collection with clear purposes; opt‑out at any time.

Security

Encrypted storage, strict access controls, and time‑bound retention policies.

Transparency

Participants see what is collected, why, and how it's used. Read our Privacy Policy.

Assess Your Product Readiness

Take our free 3-minute assessment to identify hidden risks and get a personalized testing roadmap.

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